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The Cork Schools Enterprise Programme website has been developed to provide
the tools and resources necessary to help develop your
business idea. As is the case for all aspiring entrepreneurs,
the range of skills and knowledge required may seem
daunting to begin with - planning, production, marketing,
finance, employees and business regulations being but
a few. However careful planning and preparation as well
as realistic goal setting can help develop a successful
business idea. This section of the site has been divided
into some of the crucial stages of development for any
new business. Each subsection contains a series of relevant
resources and tools to help you setup and run a successful
business.
Memorandum and Articles of Association >>
Stage 1: Self-Assessment
Running your own business demands a lot of commitment.
It is both physically and mentally demanding. Therefore
it is very important to assess your own suitability
for starting and running a business. Articles and resources
in this section will cover such topics as: What makes
an entrepreneur?, Developing and Testing your Ideas
and Market Research tools. Access
Self-Assessment Resources >>
Stage 2: Planning
Once an opportunity has been recognised it is necessary
to develop a mission statement and business strategy.
Planning becomes even more important as the business
develops. Writing a business plan before starting a
business reduces the trial and error factor and will
present obvious mistakes. This stage of business development
is perhaps the most important for business success.
Access
Business Planning Resources >>
Stage 3: Finance
There are three main occasions when you
must pay attention to the way in which your business
is financed: At start-up, when additional finance is
required and all the time in between. Access
Financial Resources >>
Stage 4: Marketing
& Sales
Marketing is about keeping your customers
central in your thinking, behaviours and planning. To
do that, you need a combination of information, vision
and creativity. The main reason for conducting any market
research is to prove the commercial viability of your
project.
Access Marketing
& Sales Resources >>
Stage 5: Product Development
To ensure efficient production it is worthwhile
to develop procedures and measure your activities so
that you can standardise your approach. Access
Production Resources >>
Stage 6: Human Resources
Understanding different elements such as employment
contracts through to health & safety issues is vital
for any successful business. Access
HR Resources >>
Download all student resource files >> |